Tuesday, October 8, 2013

Read Pink!

Read Pink® in Support of Breast Cancer Awareness

What’s black and white and pink all over?  The initiative by the Penguin Group (USA) called Read Pink® in honor of Breast Cancer Awareness Month (October)!

This literary embrace of a life-saving cause last year resulted in more than 400,000 best-selling romances shipped with Read Pink seals and information about the charity it supports – The Breast Cancer Research Foundation® (BCRF).  Penguin is thrilled to partner once again this year with BCRF, as 91 cents of every dollar spent by BCRF is directed towards breast cancer research and awareness programs.

The $25,000 donation that Penguin Group USA contributes, regardless of sales, provides vital funds to support the mission of BCRF.

In honor of Breast Cancer Awareness Month and Penguin Group (USA)’s Read Pink® editions, we are featuring a few participating authors and what Read Pink® means to them…

Karen White (2013 Read Pink® Spokesperson), The Beach Trees
"To all of those who have fought the fight, or are in the middle of the battle, here’s a two-thumbs up for you.  You are not alone.  We are all in this together.”

Erika Robuck, Hemingway’s Girl
“As one whose life has felt the shadow of breast cancer through two friends’ illnesses this year, it is an honor to be included in Penguin’s READ PINK campaign. It is my greatest hope that this contribution may be a part of raising awareness and finding a cure.” ~Erika Robuck”

Jodi Thomas, Just Down the Road
“Breast Cancer is something all women fear. I’ve walked with two dear friends through the battlefield and both survived. We all must fight until the day comes when no one knows anyone who has had breast cancer.”

Carly Phillips, Perfect Fit
“So many of us have been touched by cancer, either personally, or through a family member or a friend's diagnosis.   I'm honored to be part of the Read Pink! program.  Purchasing a Pink book donates money to the The Breast Cancer Research Foundation.  Buy and Read Pink! and together we can do our part to eliminate this dreaded disease.”

Catherine Anderson, Lucky Penny
“Breast cancer is a killer that robbed me of one friend and threatened the life of another.  One out of four women may get this dreaded disease.  I am honored that this is my fourth title to be featured in the READ PINK campaign, and I am proud to be writing for a publishing house willing to engage, year after year, in the battle to save the lives of women.”

LuAnn McLane, Pitch Perfect
“Shortly after my mother’s diagnosis with breast cancer, I found out I was pregnant with my fourth child, a risky pregnancy that wasn’t supposed to happen. I believe that during the treatments my mother drew strength from the determination to see her granddaughter born. That was twenty-two years ago and my mother still refers to Cara as ‘her gift’.  Cara’s birthday is a lovely reminder that my mother is cancer free.  I am thrilled to have Pitch Perfect as part of the Read Pink program. Any small part I can play in the fight against cancer is a huge honor for me.”

Liane Moriarty, What Alice Forgot
The last three generations of my family have been affected by breast cancer. We, like so many other families, understand all too well the importance of research.
So I feel very moved and privileged to be a part of such a wonderful initiative as Read Pink.”

Alyson Richman, The Lost Wife
"My own life changed dramatically when I was diagnosed with thyroid cancer just before the publication of "The Lost Wife" in 2011, so it is incredibly meaningful that the book is now helping to find a cure for other women who have been afflicted with breast cancer.  Read Pink is helping to unite readers and authors for an extremely important cause.  Please buy a book for a mother, a daughter, or a friend to show your support for this disease that takes too many lives. My children lost their grandmother to breast cancer, so I know I'll be buying the other books included in the program, to honor this woman we all loved.”

Sarah Jio, The Last Camellia
"Breast cancer is a villain more sinister than any shadowy figure in my stories. I know someone with an advanced case of the disease, a woman who is bravely fighting, but who has been given a short time to live. She will leave behind three children, a husband and a truly beautiful life. All I can says is that if there is hope to end this horrific disease, to bring this villain to justice, I want to be part of it. And I'm so very honored that The Last Camellia was chosen to be a part of Penguin's Read Pink campaign. Together, we can help write a new story for breast cancer and hopefully give more women the happy endings they deserve."

Full List of 2013 Participating Authors:
Karen White, The Beach Trees
Nora Roberts, Chasing Fire
Erika Robuck, Hemingway’s Girl
Jodi Thomas, Just Down the Road
Carly Phillips, Perfect Fit
JoAnn Ross, Sea Glass Winter
Karen Rose, Did You Miss Me?
Catherine Anderson, Lucky Penny
Kate Jacobs, The Friday Night Knitting Club
LuAnn McLane, Pitch Perfect
Liane Moriarty, What Alice Forgot
Alyson Richman, The Lost Wife
Sarah Jio, The Last Camellia
Penelope Lively, How It All Began

Mark your calendars and remember to join in the conversation with @BerkleyRomance and @PenguinGroupUSA on Twitter in October.  Make sure to use the hashtag #ReadPink!

For more information follow @BerkleyRomance and @PenguinGroupUSA, and visit www.us.penguingroup.com/readpink.

To help support Penguin Group's Read Pink® campaign, The Romance Dish is giving away a Read Pink® copy of Perfect Fit by Carly Phillips and a Read Pink® copy of Sea Glass Winter by JoAnn Ross.  (open to any country to which bookdepository.com ships)

Read Pink® Blog Tour Schedule
Please support the blogs taking part in this special, Read Pink® Spotlight Tour!

October 1 – Guest post and entire Read Pink 2013 collection giveaway by spokesperson Karen White on Chick Lit Is Not Dead

“Spotlight” Blog Tour
September 23                                   Bridger Bitches Book Blog; Wicked Little Pixie
September 24                                   A Tasty Read Reviews; My Daily Romance
September 25                                   The Allure of Books; Ticket to Anywhere
September 26                                   Bookish Babe; Swoon Worthy Books
September 27                                   A Southern Girl’s Bookshelf; Christine’s Blog (“She Book Blogs”)
September 30                                   Sunshine and Mountains Book Reviews; Winding Stairs Book Blog
October 1                                            Eye on Romance; Books, Books, and More Books
October 2                                            Books-N-Kisses; Reviews By Tammy and Kim
October 3                                            Urban Fantasy Investigations; The Book Cellar
October 4                                            Supernatural Snark; Got Fiction? Books
October 7                                            Theresa’s Reading Corner; Romantic Book Affairs
October 8                                            Book Addicts Not So Anonymous; The Romance Dish;
October 9                                            Bitten By Love Reviews; Kindles & Wine
October 10                                          The Book Bellas; Stuck in Books
October 11                                          Thoughts in Progress; That’s What I’m Talking About
October 14                                          Boekie's Book Reviews; The Romance Studio
October 15                                          Paranormal Book Club; Ruby’s Reads
October 16                                          Stuck in YA Books; Caffeinated Book Reviewer
October 17                                          Always YA at Heart; Fiction Vixen; The Reading Café
October 18                                          Fiction Fare; My Book Addiction and More
October 21                                          Adria’s Romance Reviews; Cocktails & Books
October 22                                          Reality Bites! Let’s get Lost!; Literal Addiction
October 23                                          G Reads Books!; Reading Between the Wines
October 24                                          The Book Binge; SheReads.org
October 25                                          The Irish Banana Reviews; Harlequin Junkie
October 28                                          Readers Live A Thousand Lives; The Delighted Reader
October 29                                          Reviewing Wonderland;
October 30                                          Smexy Books; Hesperia Loves Books


  1. What a wonderful way to help support Breast Cancer Awareness!

  2. What a great cause to support! I'll be doing my part and wearing pink!! Cheers ladies!

  3. Glad to see so many blogs are on board to support this cause. Definitely a worthwhile endeavor. I wish more people would take time out to support in search for a cure for cancer!

  4. It's an important cause to highlight. I'm pleased to see so many doing what they can.

  5. What a great program from the Penguin Group.

  6. Awesome way to help fight breast cancer! Thanks for the chance to win!

  7. As a 19-year breast cancer survivor, I can say that it’s so great to see the strides that have been made in the fight against this disease. Just remember to do your monthly exams and get your annual mammogram. I’m here to tell you that there IS life after cancer!

  8. What a great way to raise funds for research and awareness. Does the Read Pink campaign include digital books or only print copies?

    1. I believe it's only print copies, Janga.

  9. I think it's wonderful what everyone is doing for this cause!!!

  10. What an amazing thing to do! Thanks, Penguin Group!

  11. What a great cause!

    Marcy Shuler

  12. What a worthy cause. Like most others, breast cancer has effected both friends and relatives. Some have fought and recovered, others fought and lost. I look forward to the day when the threat of breast cancer is just a memory.

    A big thank you to the authors and the Penguin Group for sponsoring this program and giveaway. Thank you for participating.

  13. My best friend from college is a two time breast cancer survivor (20 years apart)! Her sister is now in remission from her first experience with breast cancer. Three years ago a fellow worker went for a mammogram and they discovered Stage 4 breast cancer which had spread to her lymph nodes. Luckily she survived and is still in remission. My S-I-L's aunt decided to get a mammogram when she turned 40. She too found out that she had breast cancer. She had a double mastectomy.

    Scary stuff. Luckily my mammogram was normal.

    Thanks for your support Penquin Group!

  14. It's nice knowing a portion of a purchase is going to a worthy cause.